What's in it for me?

If you've ever wondered, "How do I get my Coaches to share my excitement about the MDB™ opportunity?" the answer is as simple as WIIFM (What's in It for Me).

By helping your Coaches identify the rewards associated with building a network of Coaches and customers, you will naturally begin to see and feel excitement spread throughout your organization. It does not matter if you have two Coaches or two hundred Coaches in your network. The real energy that leads to unstoppable momentum is fueled by the WIIFM reward potential.

So what are these rewards? That depends on the individual. Each person is motivated by something different and your goal is to find what gets your Coaches' motors running. An easy way to discover this motivation is to ask them two simple questions:

What would you do differently in your life if you had an extra $500 to $1,000 per week?
What would you do if you had more time to enjoy the things you want to do?
Then ask more detailed questions that will help them to further define what they want. For example, if one of your Coaches wants to buy a new car, find out what make, model, color, and customizations they want. The more details they give, the more they'll be able to visualize the possibilities that exist with MDB. The clearer the goal, the better the chances it will come to fruition.

Once you know what your Coaches want, gently push them toward their WIIFM. Before long you will have a growing network of excited and productive Coaches. A little effort on your part motivating an existing Coach is a lot easier than trying to fill the gap caused by an uninspired and unproductive Coach.

In my 25-plus years of Direct Selling experience, I've realized that you cannot lead someone in a direction in which you are not going. So use the exercise above to help you re-evaluate your own goals and seek to strive toward bigger ones.

Everyone who takes the time to figure out their own motivating WIIFM reward discovers a stronger commitment to their own goals, which positively impacts their business every day. Be sure to make it an important part of the orientation process for each new Coach. Then watch out because you will see more energy circulating throughout your team than you ever imagined possible.

reposted from:
Momentum
Kevin's Mailbag
Kevin Jensen, Director of Sales and Training